Add a $3,000 to $6,000 roof treatment to the jobs you already do.
Plant-based shingle oil, sold to contractors only. No franchise fee. No territory buy-in. Ships free, direct from the manufacturer.

Order what fits your crew.
Trial gallon
$360
Covers about 1,200 sq ft. Treat a section or a small roof and see it for yourself.
Order a gallonDealer Launch Kit
$2,999
One pail plus everything listed below. For a contractor adding the service line properly.
Order the kitFree shipping in the US and Canada. Ships direct from the manufacturer after payment. Contractor pricing, not for homeowners.
What is in the Launch Kit.
Everything a contractor needs to add roof rejuvenation as a real service line, in one order.
Order the Launch Kit, $2,999- One 5 gallon pail.
- A dealer landing page on house-dressing.com with your name, phone, service area and a quote form.
- Print-ready door hanger, postcard, flyer and yard sign files with your details.
- The Roof Care Program agreement template. Have it reviewed for your state before you use it.
- A seat on the Osprey CRM with the quote form wired in.
- Thirty days of lead handling. Every quote request answered within minutes and booked to your calendar, with you CC’d.
The math on one roof.
$715
Product, about 2.1 gallons of concentrate at pail pricing
2
People on the crew
3 hrs
About three hours on the roof
1
Pump sprayer
Most dealers charge the homeowner $3,000 to $6,000. Your price is your call.
Based on an average roof. Roof size, pitch and condition change the product and the time.
How it goes on.
01
Clean, dry roof
Start with a clean roof that is fully dry.
02
Dilute
Mix one part concentrate with five parts water. Never spray the concentrate straight.
03
Spray
Put it on with a pump sprayer.
04
Coverage
One gallon of concentrate covers about 1,200 sq ft.
Application conditions are on the technical data sheet. Read it before your first job.
Powered by SoyLei.
Patented plant-based technology from Iowa State University, built on APEX 1132 and manufactured by SoyLei in Ames, Iowa.
U.S. Patents US-10570286-B2, US-10604655-B2, US-10961395-B2, US-11773265-B2 and US-12297150-B2. Other issued or pending patents apply.
See it in 20 seconds.
Turn the sound on. The voiceover carries it.
Before you order.
Does it come with a warranty?
The treatment on its own comes without a warranty. Dealers who run the 10-Year Roof Care Program can offer its limited warranty; it is never priced separately.
How many years does it add to a roof?
No field study has established how many years it adds to any individual roof, and we do not claim one.
What does shipping cost?
Nothing. Shipping is free in the US and Canada, direct from the manufacturer.
Is there a minimum order?
No. There is no minimum order.
Do I have to buy a territory?
No. There is no territory and no franchise fee.
Start with one gallon.
Treat a section or a small roof and see it for yourself.
Questions? Email dealers@house-dressing.com
